Industry
SaaS, Hospitality
Client
Overproof
Branding, systems, and product design for the first AI powered liquor analytics software.
As a founding team product designer, I worked on all features across devices from seed to shipment.
Overproof is an enterprise software that offers intelligent data to the liquor industry. They operate across web, mobile, and desktop applications, so we needed a flexible yet robust design system that would 1) translate to developer workflows, 2) maintain our brand standards, and 3) work across all devices. It's also powered by the first AI engine to focus on the liquor industry specifically (no, really). This means our system needed to house and surface a ton of complex data to our users, while remaining easily navigable.
